5815 Cutting Blvd. El Cerrito, California - 1-510-235-2032

Our history:

We opened the doors to Bay Tackle in El Cerrito in 1962, over 50 years ago! Generations of fishermen and women have visited our tackle store, in fact, many of our adult customers say they came to Bay Tackle for the first time as children with their dads or grandparents.

We carry a full line of tackle for every species, from Salmon to Shark, Crappie to Bluegill, Catfish to Trout, Bass to Striper and Crab to Halibut.

We at Bay Tackle still love to go fishing, talk about fishing, play with fishing stuff, and even watch shows about fishing. We even regularly participate in competitive fishing tournaments. We fish waters everywhere in our Pacific Coast region, the ocean, the San Francisco Bay, the Delta, and the dozens of freshwater lakes in California. And if we don't have time to hitch up the boat, you'll find us fishing from shore, or from a public pier.

This gives us the advantage of knowing which fishing techniques and baits work, where they work, and when they work, and we're committed to helping you catch fish.

We carry the latest fishing tackle, both for saltwater and freshwater, and are available to answer any questions you might have, whether you're 7 or 70. Stop by, we'll be glad to chat with you either at our store at 5815 Cutting Blvd. in El Cerrito, California, or online at Or just call us. We're at (510) 235-2032

Tight lines!
George Lu, owner

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